People do care. I care that Muslim girls in indo-pak are not getting an education. It saddens me no end that my first cousin the same age as me was married off at a young age instead of being allowed to pursue her dream of being a doctor.
I meant aid agencies and the UN and governments, the Obamas, the Camerons, the Gates, the Modis...they don't care about people directly under their care let alone the Malalas of the world. They're only using her as a publicity tool.
People like you, the normal people usually do care because they're nice. The elite aren't, they only care about power and money.